Standing out in the retail industry with its local tradespeople-friendly business model, Seç Market increased the number of its business partners by 40 percent in 2022, reaching 2 thousand 409.

Operating with a franchise model that empowers local tradespeople in the highly competitive retail industry, Seç Market maintained its rapid growth. As of the end of 2022, the number of stores with a Seç Market sign reached 2 thousand 409 with a year-on-year increase of 40 percent. Providing a corporate infrastructure, supply continuity, price advantages, and a broad range of safe food and products, Seç Market continues growing with its new business partners and increasing the competitive power of its stakeholders. With most of its dealers consisting of family businesses, Seç Market currently has an ecosystem of almost 7 thousand people, including its business partners and employees.  

Having also reinforced its digital infrastructure, Seç Market renewed the Seç portal, which supports business partners in managing order flows, inventory control, promotions, and overall communication, and made it available to some of its dealers. The new portal application, with both a mobile and a web interface, contributes to dealers’ efforts toward managing their businesses more efficiently through the use of up-to-date technologies. The portal enables business partners to quickly and easily manage inventory, prices, and orders from a single platform.

Altan Sekmen: ‘Our Seç business model will continue growing and gaining strength through new investments.”

Highlighting they achieved significant growth last year thanks to the benefits the unique Seç business model, which combines the traditional culture of local tradespeople with modern marketing infrastructure, provides to all its stakeholders, from vendors to customers, Seç Market General Manager Altan Sekmen said: “In 2022, we maintained our rapid growth through investments in procurement, logistics, and digital infrastructure. We renewed our Seç portal and made it available to some of our dealers. This year, we will enhance the efficiency of our business processes by integrating all Seç stores into the Seç portal with its new infrastructure. Last year was dynamic and productive, with delightful meetings with our customers, potential business partners, and press members. Our TV commercial with the theme “Your Neighborhood’s Market,” which aired in 2022, received substantial public interest. This year, we will continue growing and gaining strength every day and making our customers happy with our new business partners.”