The first phase of Seç Market’s “Gücünle Gülümse” project aimed at supporting women entrepreneurs is starting with the “Entrepreneurship and Retail Management Training Program” organized in collaboration with Boğaziçi University Lifelong Learning Center (BÜYEM)

Supporting local tradespeople and entrepreneurship with its franchise business model and aiming to increase the number of its female business partners, Seç Market is starting a tailored support program for women entrepreneurs. The first step of this project, titled “Gücünle Gülümse,” will be the “Entrepreneurship and Retail Management Training Program” held in collaboration with Boğaziçi University Lifelong Learning Center (BÜYEM). As part of this 24-hour-long online program, potential women entrepreneurs will be trained in entrepreneurship and the retail sector. 

Seç Market’s “Gücünle Gülümse” project will also positively contribute to the goals of the Yıldız Holding Women’s Platform, which implements exemplary efforts toward empowering women in business life and all areas of social life on a global scale. 

No prerequisites for applications 

50 potential women entrepreneurs will be admitted to the program upon the completion of the application evaluation process, which requires no prerequisites from applicants. Participants who complete the training program, which consists of 24 hours scheduled on eight separate days, will also receive certificates. As part of the training program that covers 3 modules titled “Entrepreneurship and Relation Management,” “Retail Management,” and “Empowered Smiles with the Seç Market Model,”  various training content on entrepreneurship in the retail industry will be shared, from the significance of entrepreneurship, relation management, product management and digital transformation in retail to financial awareness, retailing, and the Seç Market business model. The application process will start on June 7 and end on June 21, 2023. Applicants will be able to submit their online applications via www.secmarket.com.tr.

Altan Sekmen: “We are working to increase the number of women entrepreneurs.” 

Remarking that the project will support women’s entrepreneurship, Seç Market General Manager Altan Sekmen added: “As one of Türkiye’s biggest food retail brands operating with a franchising model, we attach importance to efforts toward equal opportunities. Almost ten percent of our business partners are women entrepreneurs, mostly running family businesses. In the upcoming period, we aim to increase the number of our women business partners who are business owners under the Seç Market sign. As part of the “Gücünle Gülümse” project, the first step of which we will take with our training program in collaboration with BÜYEM, we will continue working toward establishing equal opportunities for women in the business world and supporting women entrepreneurs..” 

Begüm Mutuş: “We strive to create a corporate culture based on equality and inclusion.” 

Stating that the Gücünle Gülümse project sets a valuable example in supporting women’s entrepreneurship in Türkiye, Yıldız Holding Women’s Platform Ambassador Begüm Mutuş said:  “We do all we can to reflect our stance concerning equal opportunities not only in our discourse but also in all our actions at Yıldız Holding and its companies. We strive to contribute to building a corporate culture based on equality and inclusion, eliminating the barriers against women. Within the framework of the agreement we signed with UN Women, we aim to support women’s entrepreneurship and value chain domestically and globally.  Seç Marketler’s Gücünle Gülümse project will make a solid contribution to the vision we set forth concerning equal opportunities and women entrepreneurs.”