The US-based natural food content producer Paragon Flavors, Inc. (Paragon Pure), which aims to offer healthy and sustainable oil/taste systems made of rice bran for use in alternative proteins and of which Gözde Tech Ventures Technology Investments is among the investors, received a seed funding investments of USD 3,9 million.

Founded in 2022 as the next-generation technology investment branch of Gözde Venture Capital Trust to increase its investments in domestic and foreign technology start-ups, Gözde Tech Ventures aims to seize new business models and opportunities in the global technology arena, which is going through a major transformation, and invest in domestic and foreign fast-growing start-ups with long-term growth potential.

Investor views

Yıldız Holding Board Member and Gözde Tech Ventures Chair Yahya Ülker: “We believe our investment in Paragon Pure will bring significant achievements in food technologies. In the same vein, we would like to highlight our intention to continue investing in technology-focused start-ups in other industries. We wish to reiterate our goal of encouraging sustainability and offering solutions to the nutritional needs of the future by providing support to innovative products, such as Paragon Pure.”

Paragon Pure Inc. CEO Christopher Gregson said: “We are excited as we completed our USD 3,9-million seed funding round led by Unovis Asset Management. As Paragon Pure, we are proud to have taken a revolutionary step in plant-based meat products. Our groundbreaking technology, OléPBM, eliminates alternative oils made of rice oil as well as palm and coconut oil, pushing the taste and cost limits of plant-based meat products. Paragon Pure aims to overcome the two fundamental obstacles of taste and cost in the plant-based meat industry. Thanks to the OléPBM technology, we both offer more satisfying experiences to consumers with meat-like tastes and support growth in this area by optimizing our product costs.

As Paragon Pure, we aim to grow and advance further with the support of our investors’ confidence in us upon this significant step we took in plant-based food technologies. We will continue contributing to the food industry with our future sustainable and innovative solutions.”

For more information, please visit https://paragonpure.com/  and https://www.gozde.ventures/ .